H&M Swimwear 2010 Ad Campaign

H&M Swimwear 2010 Ad Campaign

Friday, May 7, 2010 by Wendy Lam

H&M Swimwear 2010 Ad Campaign
Photos courtesy of H&M

Last month I posted two scans of H&M’s swimwear 2010 ad campaign featuring supermodels Daria Werbowy, Julia Stegner, Erin Wasson, Sasha Pivovarova and Lara Stone here’s the full ad campaign. The new swimwear collection will be launching this month, shot by photographer Patrick Demarchelier at St. Barts in the Caribbean. The swimwear collection mixes safari with ethnic detailing and prints for a glamorous jet-set style. All five models talked about their best beach memories, check out the videos on hm.com. Love the ad campaign and videos, so need a vacation in the Caribbean right now! More pics after the jump…

H&M Swimwear 2010 Ad Campaign

H&M Swimwear 2010 Ad Campaign

H&M Swimwear 2010 Ad Campaign

H&M Swimwear 2010 Ad Campaign

H&M Swimwear 2010 Ad Campaign

H&M Swimwear 2010 Ad Campaign

H&M Swimwear 2010 Ad Campaign

H&M Swimwear 2010 Ad Campaign

H&M Swimwear 2010 Ad Campaign

H&M Swimwear 2010 Ad Campaign

H&M Swimwear 2010 Ad Campaign

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