Jimmy Choo Launches Choo 24/7 Line

Jimmy Choo Launches Choo 24/7 Line

Friday, September 25, 2009 by Wendy Lam

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According to WWD, Jimmy Choo unveiled Choo 24/7, a capsule collection of best-selling styles that have been updated with new lasts, colors and finishes. The collection consists of 28 styles with styles ranging from platforms, pointy toe pumps and strappy evening stilettos which will launch in January 2010 at Jimmy Choo stores, Saks Fifth Avenue, Nordstrom and Bergdorf Goodman. Prices range from $395 for a basic flat to $1,200 for the Glenys gladiator stiletto. The new collection is an ongoing project and will be launched with a pop-up shop and dedicated window displays in Choo stores worldwide.

More pics after the jump…

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