Wednesday, November 11, 2015 by Wendy Lam
Back in July, H&M showed us a sneak peek of their Holiday 2015 campaign featuring pop icon Katy Perry, now the full campaign has released! In the print campaign, Katy wears key pieces from the Holiday collection, which coincides with the H&M Holiday 2015 commercial she has filmed for cinemas, TV and online. The full-length commercial will debut worldwide on November 23rd at hm.com/life. The soundtrack to the commercial is “Every Day Is A Holiday,” a new song written by Katy for the Holiday commercial, and produced by Duke Dumont.
“I had such a festive time shooting this larger-than-life holiday commercial with Jonas Åkerlund, and all of the fun clothes, especially my favourite, the Elfie Selfie sweater. H&M has been a part of the evolution of my personal style since I was 13, when I would start to incorporate fun, affordable H&M pieces into my vintage wardrobe. I can’t wait for you to give your wardrobe some sparkle with this magical holiday collection,” says Katy Perry.
This holiday season, H&M is committed to supporting the children in Myanmar with specially-designed gift cards. For each card bought, the H&M Conscious Foundation will donate 5% of the price to UNICEF. The gift cards will be available in H&M stores globally until December 31. H&M’s Holiday 2015 collection will be available at hm.com and H&M stores and worldwide from mid-November.