According to WWD, Frida Giannini, Gucci’s creative director, collaborated with Mark Ronson on the design of Gucci Ronson sneakers for their new Gucci Icon-Temporary store. The temporary store is slated to open in six to eleven locations around the world, such as Art Basil Miami Beach, staying open for two or three weeks in each spot. The first stop will be Crosby Street in Soho on October 23rd, other spots will include London, Berlin, Paris, Hong Kong and Tokyo. There will be 18 exclusive sneaker styles, 16 for men and 2 for women. A new Gucci Ronson version will be introduced at every pop-up store of the locations. Icon-Temporary sneakers are priced from $500 to $1,400, and Gucci Ronson shoes, $500 to $600.
“I spent many, many years as an avid sneaker collector, so I wanted to make sure these Gucci shoes were truly special from an aesthetic and collectable point of view,” said Ronson, who produced a 12-inch vinyl record of limited edition tracks that will be given to customers who buy Gucci Ronson sneakers as a gift.
More pics after the jump…
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