Coty Inc. announced today the signing of the five-time Grammy Award winning, world-renowned recording artist Faith Hill to develop and market her own debut fragrance. The fragrance is tentatively set to launch fall/winter 2009 and will be widely distributed in major retailers across North America. Marketing plans for the fragrance are currently in development. Additional information will be announced closer to the launch. Stay tuned for more info forthcoming…
“Faith Hill defines all-American beauty”, said Bernd Beetz, Chief Executive Officer, Coty Inc. “Her ability to juggle a widely successful career and family, while embodying grace, glamour and style, is an inspiration to women. We are very excited about this fragrance collaboration and look forward to a long and fruitful partnership.”
“I had no idea of how exciting and creative it would be to work not only with a great company like Coty, but with some of the leading perfumers in the world,” said Faith. “In one respect, putting out a fragrance is like releasing a new album – you just hope that everyone will enjoy it.”
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