H&M Forever Summer 2016 Campaign

It hardly feels like summer is around the corner when we still have to wear jackets in NYC but hopefully the weather will get and stay warmer soon. If you’re ready to plan your summer vacation, H&M has got you covered with its latest Forever Summer 2016 campaign featuring supermodels and a new cover by up-and-coming British singer Izzy Bizu.

The campaign features the models enjoying summer at beaches and having a good time with friends. The new cover of Inner Circle’s 1992 hit “Sweat – A La La Long” was done by Izzy Bizu, the 21 year-old songwriter, vocalist and performer from the UK.

Shop the summer collection on hm.com.

The women’s collection includes pieces with a bohemian spirit with focus on long flowy dresses, tunics and kaftans featuring handcrafted details. Bikinis are also the essential key pieces for this perfect summer. From off-the-shoulder top to shorts or ruffle top with bohemian style earrings, all these help to set the mood for a fashionable summer.