Joe Fresh Fall 2015 Campaign

Joe Fresh released its latest Fall 2015 campaign featuring Karlie Kloss, Joan Smalls, Sean O’Pry and Andres Velencoso. The campaign was shot in New York, by photographer Johan Sandberg and shows the quartet in key looks including classic puffer coats and denim essentials. The Fall 2015 collection features 60’s and 70’s influenced staples such as patchwork denim, flared silhouettes and down surplus fabrics updated with a modern look.

“This is our second season with Karlie Kloss and newly featured Joan Smalls, Andres Velencoso and Sean O’Pry. They resonate with customers around the world, which helps drive momentum for the ongoing expansion of Joe Fresh in international markets,” said Mario Grauso, President of the brand. “Bringing together this exceptional group of talent creates an exciting moment for Joe Fresh and delivers our message of easy, modern style via bold and powerful imagery.”

Shop the latest collection at Joe Fresh stores and online at joefresh.com.

Photos courtesy of Joe Fresh