For Earth Day this year, Kiehl’s continued to honor an on-going environmental commitment by partnering up with Elizabeth Olsen and Maggie Q for the brand’s seventh annual Limited Edition Label Art Series to benefit Recycle Across America. In the collaboration, the silver-screen beauties teamed up with artist/sculptor Fernando Mastrangelo to design a limited edition label depicting their vision of social responsibility. The design will be sold in a .95 oz Creamy Eye Treatment with Avocado where 100% of net profits, up to $50,000 from this series, will be used to create 65,000 standardized recycling labels in 650 K-12 schools across the United States to encourage and simplify recycling.
Earth Month for Kiehl’s is also the time to remind its customers of Recycle and Be Rewarded!, an in-store recycling program that allows customers to return their empty Kiehl’s bottles, tubes and jars for recycling, in exchange for a product. Since 2009, Kiehl’s has recycled more than 2,500,000 bottles and counting!
Do your part to help save the earth! Shop Kiehl’s latest offerings now in-stores or online at kiehls.com.
More photos after the jump…
Photo Composition by Christopher Makos
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