Tilda Swinton for NARS Cosmetics

NARS Cosmetics is thrilled to announce Tilda Swinton as the new face of its beauty campaigns for Spring 2015. Founder, Creative Director and campaign photographer, François Nars, gives us a little sneak peak of whats to come for the upcoming season by putting together a series of four campaign images that reveal each of the four makeup collections. Nars, known for his ingenious and rule-breaking approach to makeup, chose Tilda for her impeccable beauty and unparalleled character.

“As a photographer, working with an actress like Tilda is very enjoyable,” said Nars. “She is a living legend. I love her bold style and really admire her work. As an actress, she brings such strong personality to the camera. And as a woman, she lives the experience of transformation and expression. She was the perfect choice for NARS.”

Modeling the first campaign image, Tilda showcases a limited-edition color collection entitled Eye-Opening Act. The collection will be available this January at NARS boutiques and Nordstrom stores retailing from $28 to $48.

Photo courtesy of NARS Cosmetics