Kate Mara & Johnny Wujek x H&M NYFW Kick-Off Event

Kate Mara & Johnny Wujek x H&M NYFW Kick-Off Event

Saturday, September 6, 2014 by Katie Kuang

Kate Mara & Johnny Wujek x H&M NYFW Kick Off Event

On Thursday night 400 fashion and design students from Parsons, FIT, RISD, LIM and Pratt got a chance to engage with actress Kate Mara, celebrity stylist Johnny Wujek and H&M’s head of design, Ann-Sofie Johansson for an exclusive panel discussion and shopping event at H&M’s flagship Fifth Avenue store.

“We were so happy to have Kate and Johnny provide a firsthand look into the world of fashion and design to these students who are preparing to enter the field themselves. Their combined expertise created an unforgettable experience for everyone.” says Ann-Sofie Johansson, H&M Head of Design.

During the event, Kate and Johnny were joined by Ann-Sofie on the panel and moderated by Vogue Market Stylist, Cara Crowley, to provide insight and expertise to the hundreds of excited students attending the event. In addition to the panel discussion, guests were also able to take advantage of shopping the Autumn/Winter 2014 Studio collection that was unveiled for the first time.

For students who were unable to attend the special event, social media outlets were available for them to submit questions and contribute discussion to the panel before it began. However, only twenty lucky fashion students were given the chance to have a more intimate and in-depth conversation with Kate and Johnny. While the winners were awarded with a once-in-a-lifetime opportunity to visit the office of Vogue and take part in a private trend presentation at Condé Nast Headquarters. So lucky!!

H&M, Johnny and Kate’s collaboration was in honor of the in-store launch of the Autumn/Winter 2014 Studio collection. Kate and Johnny showcased their final ten looks, which will also be carried out in nine different H&M store windows throughout New York, influenced by their personal styles and their love of New York City.

Check out the event recap after the jump…

“I was thrilled to be able to collaborate with my best friend, Johnny Wujek, on this collection and to help bring it to life in store front windows all over New York City. It was an amazing experience to partner with a brand that we both love,” said Kate.

“I have always loved the H&M brand. Kate and I both love to wear it. It was amazing to collaborate with them using their select collection and to be able to art direct and style their store front windows all over NYC; speaking to the fashion students in NYC was also a highlight for us. We got to share so much of our creativity and experience on this project. THANKS H&M,” said Johnny.

Kate Mara & Johnny Wujek x H&M NYFW Kick Off EventKate Mara & Johnny Wujek x H&M NYFW Kick Off Event

Kate Mara & Johnny Wujek x H&M NYFW Kick Off Event

Kate Mara & Johnny Wujek x H&M NYFW Kick Off Event

Kate Mara & Johnny Wujek x H&M NYFW Kick Off Event

Kate Mara & Johnny Wujek x H&M NYFW Kick Off Event

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