Ray-Ban Material-Inspired Eyewear Collection

Remember when you saw a sneak peek of what’s coming for Fall 2014 for Ray-Ban sunglasses? Ray-Ban celebrates the launch of its innovative new materials collection, dedicated to exploring the unexpected materials used for the first time across some of the brand’s most legendary and recognizable styles. Ray-Ban’s latest material-inspired eyewear collection consists of: leather, denim, steel, titanium and velvet.

Each style comes in an array of colorways to match your everyday mood or outfit, there’s something for everyone. So cool and unique, definitely need them in my sunglass collection! The collection is on sunglasshut.com and ray-ban.com with new colorways coming in August.

More info and photos after the jump…

Leather – RB2140QM (pictured above)
For the first time ever the iconic Wayfarer comes clad in leather. A combination of craftsmanship and innovation has given life to the ultimate leather look. The frames are carefully coated in genuine calf leather using the “glove” system – leather is dunked in water allowing it to expand; it then shrinks onto the frame as it dries giving skin-tight adherence. The leather Wayfarer is currently offered in two colors, brown and black, and features polarized lenses. Further colors will be released in August 2014.

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Velvet – RB4171
The must-have Erika has been completely revamped, the acetate frames screenprinted using a high-quality flocking process that produces a velvet finish and guarantees the texture keeps an extra-strong hold on the structure. Flocking consists in the application of screenprinted velvet onto the adhesive coated surface of the frame. The resulting Ray-Ban sunglasses are smooth as velvet and offered in five colors: blue, black, red, purple, and yellow.

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Steel – RB3513
Metal Generation 2.0. This thin, flat-metal frame applies an ultra-light and comfortable fit to the most iconic product in the Ray-Ban range. A unique laser-cutting process allows a stand-out effect that underlines the smallest details as well as creating a striking look.

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Denim – RB2140
For the first time ever, the iconic Wayfarer is offered in solid denim, a unique style produced using Ray-Ban’s high-tech manufacturing process. The frames are made of 100% ultra-resistant denim with a very thick thread count layered with polypropylene and acetate. The two are fused through an accurate layering process carried out at temperatures up to 200?C to achieve a perfect adherence. The result is a multi-layered (four to five layers) solid-denim Wayfarer, finished by hand for a unique and distinguished look. The Denim-RB2140 will be exclusively presented in May 2014 and available in stores from August 2014.

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Titanium – RX8721
This optical style revels in technology beyond imagination. Titanium is an extremely pure, nickel-free and hypoallergenic material that’s also ultra light. The sleek, minimal design is made of 100% titanium alloy, laser cut for maximum precision to showcase the extreme attention to detail. The Titanium-RX8721 features the Light Ray Hinge, which allows the frames to be assembled without welds or screws. The result is a clean, modern design that ensures maximum comfort and longevity, and makes it the lightest model in the Ray-Ban range.

Photos courtesy of Luxottica