ARDENCY INN Summer 2014 Campaign

ARDENCY INN launches its summer 2014 campaign featuring Shadows on Stars lead singer Randa Leigh, alongside the new collection. The campaign was shot in a deserted warehouse on the edge of downtown LA’s industrial district. The new summer collection consists of MODSTER Lip Balm & Primer, MODSTER Long Play Supercharged Lip Color in Forward, MODSTER Smooth Ride Supercharged Eyeliner in Cream, and AMERICANA Soft Focus Moisturizer.

James Vincent, Director of Artistry and Education, said: “The Shadows on Stars look was inspired by Randa herself. With a nod to new wave, I made the bright pink lip and classic eye look fresh and modern using MODSTER Eyeliner in Cream and MODSTER Lip Color in Forward.”

The ARDENCY INN summer 2014 collection is available at select Sephora stores, Sephora.com, UrbanOutfitters.com, and ArdencyInn.com.

More photos and info after the jump…

AMERICANA Soft Focus Moisturizer – An imperfection blurring daily moisturizer. Use alone for a hydrated, luminous skin or mixed with AMERICANA Custom Coverage Concentrate to create your customized tinted moisturizer, liquid foundation or concealer.

MODSTER Long Play Supercharged Lip Color in Forward – a full coverage long lasting lipstick with the comfort of a balm. Forward is a provocative pink with blue and violet undertones.

MODSTER Lip Balm & Primer – A lip balm that protects and primes with a cool minty kick. Provides all-day moisture and protection to the lips with a cool peppermint scent to freshen breath and a slight green tint to neutralize lip color.

MODSTER Smooth Ride Supercharged Eyeliner in Cream – a creamy waterproof eyeliner supercharged with pure pigments. The Cream shade brightens the eye when applied on the water line. It adds an interesting element of style to any eye look.