NARS Cosmetics Madison Avenue Flagship Boutique

NARS Cosmetics Madison Avenue Flagship Boutique

Thursday, May 1, 2014 by Wendy Lam

NARS Cosmetics just announced the opening of its second New York flagship boutique located at 971 Madison Avenue in New York City. The 700 square-foot boutique features sharp lines and modern amenities with a luxuriously sleek design conceived by Founder and Creative Director François Nars and Fabien Baron, of New York design firm Baron & Baron. The boutique will open officially on May 16th.

More info and renderings of the boutique after the jump…


  • 700-square-foot retail space featuring stark white walls with accents and fixtures which are reminiscent of the brand’s signature packaging
  • Luxurious marble surround the entry door and display windows, while black metal facade provide a background for the three-dimensional logo on the exterior
  • Modern floor-to-ceiling glass cube with hidden illumination acts as the centrepiece of the space – ideal for installations and projections
  • Elevated mirrored podiums showcase the latest launches and featured products
  • 4 permanent makeup stations with full height mirrors and integrated lighting
  • Full height, illuminated visuals add to the intrigue of the space
  • Interior includes clean, sharp lines met by seamless white flooring
  • High-gloss white corian display table offers a clean presentation that is easy to navigate; bold colors contrast the stark white environment
  • Boutique cash wrap in a red, high-gloss lacquer – the same shade as the brand’s iconic Jungle Red Lipstick
  • Linear lighting details accentuate the architectural elements of the space
  • Boutique makeup artists personally trained by Franc?ois Nars
  • Music mix created for the boutique by renowned French DJs Les Jumeaux
  • Unique 413 BLKR products –named for the first NARS boutique– to be sold at this location as well as
  • “François’ Favorite Things”, an eclectic mix of objects that have inspired Nars over the years (including films, books, and photographs), to be available for purchase and rotated quarterly

Photos courtesy of NARS Cosmetics



Categories: beauty shopping


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