David Beckham Bodywear for H&M Autumn 2013 Campaign

Damn damn damn, look at David Beckham!! H&M launched the new campaign for David Beckham Bodywear for the autumn season full of old East London atmosphere. The collection consists of raglan-sleeve jerseys and henleys come in athletic greys, alongside grey vests and a three-pack of grey trunks. Pyjamas are an essential both for lounging and sleep, and there are ribbed pyjama pants, as well as full-length or short pants in drawstring jersey.

“I love the heritage athletic style of the new pieces in my Bodywear collection at H&M. The vests, pyjama pants and raglan sleeve tops are already like wardrobe favourites for me that I know I’ll wear all season long. It was great to shoot them in an old-fashioned East End changing room. It was like I had gone right back to my roots,” says David Beckham.

The new campaign featuring David Beckham was set in an old-style sports changing room. The collection focuses on fit, fabric, comfort and style, the result of eighteen months of research to create a bodywear collection of new classics. David Beckham Bodywear is sold in the men’s departments of 2800 H&M stores worldwide in 49 countries, as well as online. Love it!