Pour La Victoire Spring 2013 Campaign by Terry Richardson

Photo courtesy of Pour La Victoire

Pour La Victoire tapped renowned fashion photographer Terry Richardson and model Jessica Hart for its first ad campaign for Spring 2013. The campaign features holiday/resort pieces, designed by the brand’s co-founder and Creative Director David Giordano.

Pour La Victoire reflects the spirit and style of a high-end European fashion house with a commitment to design and the continuous pursuit of quality. The collection embodies the values of a French woman: empowered, sensual and timeless.

The Spring 2013 footwear and handbag collection will be carried at national women’s retailers across the country including Saks Fifth Avenue, Neiman Marcus, Bloomingdales, Nordstroms and over 250 independents.

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