Virgin Mobile Do Whatever It Takes Campaign

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Virgin Mobile‘s last initiative this year is a campaign called Do Whatever it Takes, a creative pledge drive to raise money for youth homelessness. In 2007, the Virgin companies lobbied Congress to declare November as National Youth Homelessness Awareness month. This year, Virgin Unite hopes to raise $100,000 for their cause. You can participate by creating a pledge yourself or support one of the existing pledges at www.dowhateverittakes.org. There’s some really crazy things people will do if their pledge is met, check it out!