Karl Lagerfeld x Diet Coke 2011 Bottles

Karl Lagerfeld x Diet Coke 2011 Bottles

Wednesday, March 30, 2011 by Wendy Lam

For those that know me, know that I’m quite the Diet Coke fanatic. Love that Karl Lagerfeld is once again collaborating with Diet Coke to make the iconic bottles more fashionable. Last year the limited edition box set featured his famous silhouette on the bottle accompanied with a bottle-opener discreetly hidden in a drawer. For 2011, Karl has created three iconic bottles once again featuring his silhouette but this time wrapped in three different prints. According to Glam UK, “Karl took inspiration from the Diet Coke heroines- Bernadette, Eleanor and Irene. Polka dots match Bernadette’s romanticism, swishy swirls for Eleanor’s fashion forward stance and rock drama to tally with Irene’s persona.” Love all three!

The ad campaign once again features Coco Rocha but this time accompanied with Heidi Mount and Jeneil Williams, photographed by Karl himself. Can’t wait to see that! Look out for the bottles this June.



Categories: art/design eats fashion


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