Incredible by Victoria’s Secret Event + iPhone App

Incredible by Victoria’s Secret Event + iPhone App

Thursday, August 12, 2010 by Wendy Lam

Photos courtesy of Victoria’s Secret

Tuesday was a super busy day but I made sure I stopped by to check out the Incredible by Victoria’s Secret event at VS Soho store because Chanel Iman along with Candice Swanepoel and Erin Heatherton were there to launch the new bra. The Incredible bra is super-soft and is seamless, the best thing is the self-adjustable straps which allow for the perfect customized fit. I don’t know about you but not having to adjust straps is pretty amazing. I received the Incredible bra at the event and I’m looking forward to trying it soon. The Incredible is available in three styles: Push-up, Demi, and Front-Close Demi in sizes 32A-38DD. Prices range from $45-$52.

On a side note, Victoria’s Secret debuted its new and improved iPhone app, besides being able to shop and browse the site an exciting new feature is the barcode scanning capability that enhances the in-store shopping experience by allowing users to find and buy their favorite products if they’re unavailable in-store, with the simple tap of a finger. The barcode scanning feature also unlocks exclusive content including never-before-seen behind-the-scenes photos and videos. I don’t own an iPhone but if you do, check it out!

VS models: Candice Swanepoel, Erin Heatherton and Chanel Iman

Candice Swanepoel



Categories: celebrities fashion


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