MAC Prêt-à-Papier Collection

MAC just launched a new collection today called Prêt-à-Papier, the ad campaign is so cute! I mean…brown paper, who would of thought of that! The collection is available starting today through July 2010 at MAC counters and www.maccosmetics.com.

Craft-paper couture – an inspired idea cut like a pattern and whipped up into a frisky little “Funny Face” frock. The Prêt-à-Papier collection was a Project Runway challenge of sorts, with paper as the source, the instigator of ideas, the beginning of something simply, basically beautiful. Lipstick, Lipglass, Eye Shadow, Paint Pot, Chromagraphic Pencil, Studio Fix Lash, Impeccable Brow Pencil, Sheertone and Mineralize Blushes, and Nail Lacquer in a seamless spectrum of parchment-to-vellum beiges, with an occasional, clever colour spill, coral among the most au courant.

NAIL LACQUER Suggested Retail Price $12.00 U.S./$14.50 CDN
Brown Bag Mid-tone warm-dirty beige (Cream)
Originality Sparkly copper bronze (Frost)

LIPGLASS Suggested Retail Price $14.00 U.S./$16.50 CDN
C-Thru Peachy-beige with shimmer
Fold and Tuck Mid-tone bright coral w/ soft pearl
Prêt-à-Papier Dark reddened bronze w/ pearl

LIPSTICK Suggested Retail Price $14.00 U.S./$16.50 CDN
Archetype Sheer light gold (Lustre)
Dressmaker, Dressmaker Creamy-light peach-coral (Lustre)
Made to Order Creamy mid-tone dirty coral (Lustre)
Kraft Creamy mid-tone warm brown (Amplified)

EYE SHADOW Suggested Retail Price $14.50 U.S./$17.50 CDN
Tissueweight Frosted pale peach (Frost)
Bamboo Light beige with peach (Matte)
Cut to Fit Frosted red-bronze (Frost)
Gazette Grey Dark green-grey with gold pearl (Velvet)
Memorabilia Dirty purple (Matte)

PAINT POT Suggested Retail Price $16.50 U.S./$20.00 CDN
Coral Crepe Soft coral
Groundwork Mid-tone neutral taupe

SHEERTONE BLUSH Suggested Retail Price $18.50 U.S./$22.00 CDN
Instant Chic Mid-tone muted coral
Garb Light golden suntan

STUDIO FIX LASH Suggested Retail Price $13.00 U.S./$15.50 CDN
Black Fix Black
MINERALIZE BLUSH Suggested Retail Price $23.00 U.S./$27.50 CDN
Light Over Dark Light yellow brown/Dark peach (Frost)