Photos courtesy of Estée Lauder
The Estée Lauder brand recently announced that it has signed two of fashion’s brightest runway and editorial stars as new global faces of Estée Lauder. French model Constance Jablonski and Chinese model Liu Wen will join Estée Lauder’s roster of global beauties – Hilary Rhoda, Carolyn Murphy, Elizabeth Hurley and Gwyneth Paltrow – and debut in its global advertising campaigns beginning June 2010.
The signing of Constance marks the first time Estée Lauder has signed a French model, and the signing of Liu Wen marks the first time the brand has signed a Chinese model. Liu Wen is killin’ it for the Chinese, she was also the first Asian model to walk the Victoria’s Secret fashion show! I can’t wait to see the campaign, super excited for Liu Wen reppin’ the Chinese! 😉
“Estée Lauder has always searched for global beauties that define a generation,” said Aerin Lauder, Senior Vice President, Creative Director, Estée Lauder. “Constance and Liu Wen are the beauties of our time. Both models have quickly captured the attention of the fashion and beauty world.”
“We are thrilled to introduce Constance and Liu Wen to women around the world,” said Jane Hertzmark Hudis, Global Brand President, Estée Lauder. “Both models have the style and confidence that reflects Estée Lauder’s modern vision of global beauty.”
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