GPPR Menswear by Hellz Bellz Summer 2010 Collection

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For all the boys that wished Hellz Bellz made men’s clothes you can stop borrowing your girlfriend or sister’s clothes now, introducing GPPR. Finally, Hellz heard your prayers and launched a menswear collection, GPPR stands for the Gentleman, the Philosopher, the Pervert, and the Rebel. “All embodiments of the manifesto for this line. It appeals to the young sophisticate, who opposes the idea of authority and caters to the artistic and design world…’blurring the lines between those pencil pushers and the know-it-alls’.” I’ve checked out the look book at the Hellz office when I was in LA and all I’m saying is this is just the beginning, there’s a lot more to this. There’s a few pieces from GPPR (not shown) that I want already, but for myself lol! More pics and collection video after the jump…

http://vimeo.com/8731195

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