Erickson Beamon for Urban Outfitters

Neon butterfly earrings by Erickson Beamon for Urban Outfitters

Urban Outfitters is definitely following the path of Target by enlisting a roster of designers to create collections under their roof. Shortly after the announcement of the collaboration with Bing Bang (dropping in fall), UO is set to release Erickson Beamon‘s exclusive collection at the end of June.

Combining the distinctive and elegant style for which the design duo – Vicki Beamon and Karen Erickson – are well known, with a suitably quirky Urban Outfitters twist, the result is a highly colourful range of kitsch and covetable pieces. Think bejewelled, neon orange butterflies and graphic shapes mixed with beading. via Vogue UK