Nike Air Force 1 25th Anniversary – Press Event

Nike Air Force 1 25th Anniversary – Press Event

Monday, December 11, 2006 by Wendy Lam

Back in October, Nike invited me to experience the Journey of Force, the celebration of the Air Force 1 25th Anniversary. This was a great experience for me b/c Air Force 1s are my favorite shoe and I’m def fascinated by all the new styles thats going to drop. Ladies, I asked and they said a lot of the shoes will be released in either WMNS or Boys sizes so no worries!

Bobby Jones, Patrick Ewing, Nate Robinson, DJ Clark Kent (AF1 King), T-Bone (director for Just for Kicks) were there to speak about AF1 and to answer any questions. Many sneaker culture influencers also attended, Honeyee, Freshness, Sneaker Freaker, KATC, Urban Look, Complex etc. Take a peep at what I saw after the jump…

I’ll be back to post the Nike Air Force 1 25th Anniversary Party pics from last night…you won’t wanna miss that!


Bobby Jones, T-Bone & Patrick Ewing


Crafting the Perfect 1, these are def for the Collectors…Anaconda & Crocodile, all handcrafted from the finest in Italy! Also featuring 24K plated lace locks and 24K plated removable lace tips. Retailing at $2000 a pair.

Nike Air Force 1 Lux – Anaconda


damn, pure HOTNESS!

Nike Air Force 1 Lux – Crocodile


WOW!

Here’s a few styles of the Nike Air Force 1 Supreme ’07 shoes, super dope…the players faces are all lasered on, also comes with matching tags too!

Kobe


LeBron


Rasheed


Vince


visible Air is going to be introduced for the very first time!


some of the AF1 gear was introduced too…


T-Bone (Just for Kicks Director) & DJ Clark Kent during an interview session


Bobby Jones, DJ Clark Kent & Patrick Ewing


DJ Clark Kent, Sandy Bodecker & T-Bone


Jesse Layva & Frank Bryant talking about recreating the AF1s to make them better in everyway, I can’t wait!

Top 10 Enhancements
1. The QUALITY OF LEATHER on the Air Force 1 was greatly improved due to the use of a new, whiter full grain 10A leather finish that enhanced the AF1’s famous color-ways.
2. A NEW MOLDED SOCK LINER nearly eliminates the tendency to wrinkle.
3. Over-all CRAFTED CONSTRUCTION of the AF1 improves the level of detailed innovation and fine craftsmanship.
4. OPTICAL WHITENER DAUBER elevates the iconic whiteness of the Triple White Air Force 1.
5. STAIN-PROOF LACES improve the 1’s ability to maintain its clean visage.
6. REENGINEERED UPPERS & TOOLING includes a consistent Nike Swoosh, clean edges, and new dubrae with polished metal and color insert.
7. Both the AF1 collar lining and tongue feature RE-CRAFTED FOAM PACKAGES.
8. New METAL TIPS crown the Air Force 1’s laces.
9. A fully lined interior with RE-ENGINEERED STITCHING PATTERN TECHNIQUES provide better fit and comfort.
10. LAST CONSOLIDATION


Jesse talking about the Moses Malone AF1 (One of the Original Six players)


Fraser Cooke & Jesse talking about the Tier 0 AF1s, this is only the first set of many to come, they all have visible Air. Hotness!


Nike celebrates 25 years of Air Force with the launch of the most modern, plush, sophisticated, responsive product that evolves the heritage of the franchise. Nike Footwear Design Director Tracy Teague created the Air Force 25 based on the iconic inspiration of the Air Force 1 and utilized that inspiration to craft a shoe that would uphold the legacy the AF1 established and carry that tradition into the next generation of innovative footwear. In order to accomplish this, Teague followed a guideline that became key to the crafting experience of the AF25. The guiding principle of craftsmanship during the making of the Air Force 25 was this: Twenty-five years of the best practices in footwear design from three distinct areas, rolled into one product, the AF25. Those three areas were: Performance, Construction and Design Aesthetic.

With the legendary performance of the Air Force 1 in mind, the durable and revolutionary construction of that shoe, plus the 1’s brilliant design aesthetic and the innovation that design has been credited for ever since, Teague was able to craft a shoe that captures the whole of Nike’s vision. The key to that vision is Nike’s commitment to continuously innovate and pursue product that will provide athletes with the tools they need to perform at their highest level and the unexpected benefits they’ll need to go even further.

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