Nike [co] + LAB – Fall 2006

Nike’s celebration of AIR continues with the company’s Fall 06 co+LAB project. The latest co+LAB is a collaboration between Nike, Medicom Toy Japan, Bruce Kilgore (the Director of Advanced Research and Development at Nike, and the designer of the Air Force 1, the Dunk, and the Jordan II), Colette Paris, Sneaker Freaker Magazine Australia, and the Paris/New York/Tokyo based artist collective Surface to Air. Each unit designed their own tee and Be@rbrick inspired by AIR. All t-shirts are individually packed in a clear plastic AIR bag and are accompanied by a Be@brick in matching design. The whole set will launch in Hong Kong on July 4th and are available at Nike Shops Sogo and Parklane. – via Kix-Files

My favorite toy is yet to release another cute set for it’s audience! The Colette Be@rbrick (clear) is my favorite of the three. Kix-Files says: Colette – Using their signature dogs Peperone and Caperino, updated with a playful seasonal AIR theme of a child’s bubble and wand. Very light-hearted, fun design which reminisces of the joys of childhood through AIR. Simply amazing!