Burberry unveiled its Summer 2012 eyewear campaign today featuring up-and-coming British musicians: Marika Hackman, One Night Only, Life in Film and The Daydream Club. The new cast, curated by Burberry’s Chief Creative Officer, Christopher Bailey, each recorded tracks exclusively for Burberry with accompanying music videos filmed in London. To celebrate the new collection, the musicians will perform at Burberry events in Paris, Milan, New York and Sydney over four nights in May. The campaign highlights a new collection of timeless Burberry aviator eyewear styles inspired by the spirit, attitude and energy of Burberry, music and the British summer.
The summer eyewear collection includes sun and optical aviator styles for Men, Women and Unisex. The eyewear collection will be available at Sunglass Hut and select retailers starting this month.
The first of four exclusive music videos from the campaign has also been revealed, peep it after the jump…
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WOMEN
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