Jovovich-Hawk for Target

Jovovich-Hawk Fall/Winter ’07 Look

Even though there are a few more GO International Designers on the roster already and we’re only up to Libertine, I have been eager to find out which designer Target will tap after Erin Fetherston. Wait no more, it has been announced that Jovovich-Hawk will be up next! Woohoo, I’m excited about this…

Now Jovovich-Hawk is joining the likes of Patrick Robinson, Proenza Schouler and Libertine (in the U.S.) and Stella McCartney (in Australia) with a lower-priced capsule line (around $34.99!) for Target, due in stores for Spring ’08. “Our Target line will have all our classic pieces: smock dresses, tunics, minis, all vintage-inspired, great prints,” Jovovich said. “We took the things that sold the best for us but we’re doing it on a bigger scale. To be able to do it with a big company that can afford to do it for a good price so that real girls can afford it. That’s the reason we were interested.” via LA Times

edit:
Jovovich-Hawk will be launching on March 2, 2008!